![A Look at the Unique Relationship Between America's Favorite Cold-Weather Brand and Its Nonmountaineering Customer | by BRITTON | Branding + Product Launches | Medium A Look at the Unique Relationship Between America's Favorite Cold-Weather Brand and Its Nonmountaineering Customer | by BRITTON | Branding + Product Launches | Medium](https://miro.medium.com/max/1400/1*pMCQFkZZzCGnHJDflBukUg.jpeg)
A Look at the Unique Relationship Between America's Favorite Cold-Weather Brand and Its Nonmountaineering Customer | by BRITTON | Branding + Product Launches | Medium
![American outdoor clothing brand The North Face store in Hong Kong. (Photo by Budrul Chukrut / SOPA Images/Sipa USA Stock Photo - Alamy American outdoor clothing brand The North Face store in Hong Kong. (Photo by Budrul Chukrut / SOPA Images/Sipa USA Stock Photo - Alamy](https://c8.alamy.com/zooms/6/e65f55712f2c48038ae0312f79fbcee2/2enxb1f.jpg)
American outdoor clothing brand The North Face store in Hong Kong. (Photo by Budrul Chukrut / SOPA Images/Sipa USA Stock Photo - Alamy
![THE NORTH FACE ORLANDO INTERNATIONAL PREMIUM OUTLETS - 30 Photos & 21 Reviews - 4961 International Dr, Orlando, FL - Yelp THE NORTH FACE ORLANDO INTERNATIONAL PREMIUM OUTLETS - 30 Photos & 21 Reviews - 4961 International Dr, Orlando, FL - Yelp](https://s3-media0.fl.yelpcdn.com/bphoto/A9zCK4ukHG-K8_-mivt50A/348s.jpg)